Well-versed with over 16+ Years of experience on Amazon working with Agencies as well as leading In-House Teams. (Current numbers below are from an In-House team)
Seller central
Vendor central
Amazon Ads
Amazon DSP
Prime Day Performance
This recent Prime Big Day Deals, we attempted to implement and test a new strategy with a drastic decrease in Ad Spend. We were able to increase our ROAS as well as still achieve a 4.81% YOY growth by highly optimizing ads.